Color spec
| Brand | Dutch Boy |
| Name | Backroads Clay |
| SKU | 310-7DB |
| Hex | #97573B |
| RGB | 151, 87, 59 |
| HSL | 18°, 44%, 41% |
| LRV | 14 |
| Undertone | warm red tone |
| Family | Brown |
About Dutch Boy Backroads Clay
With an LRV of 14, Backroads Clay is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Backroads Clay works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Browns ground a room and pair naturally with leather, wood and warm metals.
Closest matches by brand
15 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Portola Paints
Kompozit
Similar Dutch Boy colors
closest in the Dutch Boy deckThe nearest shades to Backroads Clay within Dutch Boy's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #97573B in HSL space. Pair Backroads Clay with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Dutch Boy Backroads Clay Equivalents at Other Brands
Matching Backroads Clay from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Dutch Boy 310-7DB directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Backroads Clay
Sherwin-Williams's nearest match is Rookwood Terra Cotta (SW 2803), visually identical in normal room light (ΔE 1.42). It sits at the same lightness (LRV 14 vs 14) and carries a warm red undertone, so it substitutes for Backroads Clay without repainting risk. See the full Rookwood Terra Cotta swatch →
Behr Equivalent of Backroads Clay
Behr has no exact twin of Backroads Clay. The nearest is Kalahari Sunset (MQ1-25) at ΔE 4.36 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 14 vs 14). Compare large swatches before substituting. See the full Kalahari Sunset swatch →
Benjamin Moore Equivalent of Backroads Clay
Benjamin Moore's nearest match is Warmed Cognac (AF-235), visually identical in normal room light (ΔE 1.95). It sits at the same lightness (LRV 15 vs 14) and carries a warm red-orange undertone, so it substitutes for Backroads Clay without repainting risk. See the full Warmed Cognac swatch →
Valspar Equivalent of Backroads Clay
At Valspar, the closest color to Backroads Clay is Sienna Red (3011-7) — very close at ΔE 2.1, though not an exact twin. It sits at the same lightness (LRV 14 vs 14) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Sienna Red swatch →
PPG / Glidden Equivalent of Backroads Clay
At PPG / Glidden, the closest color to Backroads Clay is Spiced Cider (PPG1068-7) — very close at ΔE 2.39, though not an exact twin. It sits at the same lightness (LRV 14 vs 14) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Spiced Cider swatch →
Glidden Equivalent of Backroads Clay
At Glidden, the closest color to Backroads Clay is Spiced Cider (PPG1068-7) — very close at ΔE 2.36, though not an exact twin. It sits at the same lightness (LRV 14 vs 14) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Spiced Cider swatch →
HGTV Home by Sherwin-Williams Equivalent of Backroads Clay
At HGTV Home by Sherwin-Williams, the closest color to Backroads Clay is Warm Sienna (HGSW 2092) — very close at ΔE 2.57, though not an exact twin. It sits at the same lightness (LRV 15 vs 14) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Warm Sienna swatch →
Dunn-Edwards Equivalent of Backroads Clay
Dunn-Edwards has no exact twin of Backroads Clay. The nearest is Russet Leather (DET440) at ΔE 4.8 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 14 vs 14). Compare large swatches before substituting. See the full Russet Leather swatch →
Magnolia Home Equivalent of Backroads Clay
At Magnolia Home, the closest color to Backroads Clay is On Bosque (JG-36) — very close at ΔE 3.33, though not an exact twin. It sits at the same lightness (LRV 14 vs 14) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full On Bosque swatch →
Diamond Vogel Equivalent of Backroads Clay
Diamond Vogel has no exact twin of Backroads Clay. The nearest is Remaining Embers (0053) at ΔE 3.88 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 13 vs 14). Compare large swatches before substituting. See the full Remaining Embers swatch →
Hirshfield's Equivalent of Backroads Clay
Hirshfield's has no exact twin of Backroads Clay. The nearest is Hampton Beach (1012) at ΔE 4.3 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 17 vs 14). Compare large swatches before substituting. See the full Hampton Beach swatch →
Rodda Equivalent of Backroads Clay
Rodda has no exact twin of Backroads Clay. The nearest is Smoked Salmon (CA225) at ΔE 4.19 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 13 vs 14). Compare large swatches before substituting. See the full Smoked Salmon swatch →
C2 Paint Equivalent of Backroads Clay
C2 Paint has no exact twin of Backroads Clay. The nearest is Roasted Tomato (C2-583) at ΔE 3.58 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 14 vs 14). Compare large swatches before substituting. See the full Roasted Tomato swatch →
Portola Paints Equivalent of Backroads Clay
Portola Paints has no exact twin of Backroads Clay. The nearest is Zion (ZION) at ΔE 4.22 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 14 vs 14). Compare large swatches before substituting. See the full Zion swatch →
Kompozit Equivalent of Backroads Clay
Kompozit has no exact twin of Backroads Clay. The nearest is Hampton Beach (1012) at ΔE 4.3 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 16 vs 14). Compare large swatches before substituting. See the full Hampton Beach swatch →