Color spec
| Brand | Dunn-Edwards |
| Name | Strawberry Jam |
| SKU | DE5076 |
| Hex | #E34B50 |
| RGB | 227, 75, 80 |
| HSL | 358°, 73%, 59% |
| LRV | 21 |
| Undertone | warm red tone |
| Family | Red |
About Dunn-Edwards Strawberry Jam
With an LRV of 21, Strawberry Jam is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Strawberry Jam works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Reds bring energy and appetite, classic in dining rooms and front doors.
Closest matches by brand
10 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all red from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
Diamond Vogel
Hirshfield's
Kompozit
Similar Dunn-Edwards colors
closest in the Dunn-Edwards deckThe nearest shades to Strawberry Jam within Dunn-Edwards's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #E34B50 in HSL space. Pair Strawberry Jam with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Dunn-Edwards Strawberry Jam Equivalents at Other Brands
Matching Strawberry Jam from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Dunn-Edwards DE5076 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Strawberry Jam
Sherwin-Williams has no exact twin of Strawberry Jam. The nearest is Gladiola (SW 6875) at ΔE 4.71 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 20 vs 21). Compare large swatches before substituting. See the full Gladiola swatch →
Behr Equivalent of Strawberry Jam
Behr has no exact twin of Strawberry Jam. The nearest is Pimento (P180-6) at ΔE 3.7 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 20 vs 21). Compare large swatches before substituting. See the full Pimento swatch →
Benjamin Moore Equivalent of Strawberry Jam
At Benjamin Moore, the closest color to Strawberry Jam is Spring Tulips (2001-30) — very close at ΔE 3.07, though not an exact twin. It sits at the same lightness (LRV 22 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Spring Tulips swatch →
Valspar Equivalent of Strawberry Jam
Valspar has no exact twin of Strawberry Jam. The nearest is Blaze Orange (1008-1A) at ΔE 4.46 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 24.3 vs 21). Compare large swatches before substituting. See the full Blaze Orange swatch →
Dutch Boy Equivalent of Strawberry Jam
Dutch Boy has no exact twin of Strawberry Jam. The nearest is Gingham Pink (106-6DB) at ΔE 4.71 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 20 vs 21). Compare large swatches before substituting. See the full Gingham Pink swatch →
Diamond Vogel Equivalent of Strawberry Jam
At Diamond Vogel, the closest color to Strawberry Jam is Endless Possibilities (1081) — very close at ΔE 3.23, though not an exact twin. It sits at the same lightness (LRV 22 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Endless Possibilities swatch →
Hirshfield's Equivalent of Strawberry Jam
Hirshfield's has no exact twin of Strawberry Jam. The nearest is Endless Possibilities (1081) at ΔE 4.89 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 21 vs 21). Compare large swatches before substituting. See the full Endless Possibilities swatch →
Kompozit Equivalent of Strawberry Jam
Kompozit has no exact twin of Strawberry Jam. The nearest is Endless Possibilities (1081) at ΔE 4.89 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 20 vs 21). Compare large swatches before substituting. See the full Endless Possibilities swatch →