Lipstick
DE5040 · #C95B83 · LRV 20 — warm magenta tone, dark — high drama, needs strong daylight or warm bulbs.
- 1Juneberry9
- 2Berry Bush14
- 3Lipstick20
- 4Retro Pink38
- 5Vintage Tea Rose47
What Color Is Lipstick, Really?
Lipstick reads as a warm magenta tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Dunn-Edwards DE5040 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Lipstick
Lipstick works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
How Lighting Changes Lipstick
With an LRV of 20, Lipstick is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Most complaints about Lipstick are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Dunn-Edwards DE5040 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | Dragon FruitSW 6855 · Sherwin-Williams | 2.9 | 23 | Color page → |
| Behr | Lovable160D-5 · Behr | 1.8 | 22 | Color page → |
| Benjamin Moore | Razzle Dazzle1348 · Benjamin Moore | 2.0 | 20 | Color page → |
| Valspar | Rose Dust1002-1B · Valspar | 3.2 | 22.9 | Color page → |
| PPG / Glidden | Panama RosePPG1181-7 · PPG / Glidden | 1.7 | 20 | Color page → |
| Glidden | Panama RosePPG1181-7 · Glidden | 1.7 | 20 | Color page → |
Similar Dunn-Edwards Colors
The nearest shades to Lipstick within Dunn-Edwards's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #C95B83 in HSL space. Pair Lipstick with one accent and one neutral — the swatches below are starting points, not final picks.
Have you painted with Lipstick?
Rate it — one tap helps the next reader decide.
Ask a Question