Color spec
| Brand | Benjamin Moore |
| Name | Prom Dress |
| SKU | 1273 |
| Hex | #AE6C75 |
| RGB | 174, 108, 117 |
| HSL | 352°, 29%, 55% |
| LRV | 21 |
| Undertone | warm red tone |
| Family | Pink |
About Benjamin Moore Prom Dress
With an LRV of 21, Prom Dress is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Prom Dress works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
Closest matches by brand
13 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all pink from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
C2 Paint
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Prom Dress within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #AE6C75 in HSL space. Pair Prom Dress with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Prom Dress Equivalents at Other Brands
Matching Prom Dress from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 1273 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Prom Dress
At Sherwin-Williams, the closest color to Prom Dress is Carley's Rose (SW 9002) — very close at ΔE 3.42, though not an exact twin. It sits at the same lightness (LRV 22 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Carley's Rose swatch →
Behr Equivalent of Prom Dress
Behr has no exact twin of Prom Dress. The nearest is Rum Spice (160F-5) at ΔE 3.54 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 19 vs 21). Compare large swatches before substituting. See the full Rum Spice swatch →
Valspar Equivalent of Prom Dress
At Valspar, the closest color to Prom Dress is Taffeta Darling (V079-5) — very close at ΔE 2.72, though not an exact twin. It sits at the same lightness (LRV 22.2 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Taffeta Darling swatch →
PPG / Glidden Equivalent of Prom Dress
PPG / Glidden has no exact twin of Prom Dress. The nearest is Horizon Glow (PPG1052-5) at ΔE 3.56 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 22 vs 21). Compare large swatches before substituting. See the full Horizon Glow swatch →
Glidden Equivalent of Prom Dress
At Glidden, the closest color to Prom Dress is Red Bluff (90RR 20/296) — very close at ΔE 2.64, though not an exact twin. It sits at the same lightness (LRV 20 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Red Bluff swatch →
HGTV Home by Sherwin-Williams Equivalent of Prom Dress
At HGTV Home by Sherwin-Williams, the closest color to Prom Dress is Mocha Mauve (HGSW 2034) — very close at ΔE 3.42, though not an exact twin. It sits at the same lightness (LRV 22 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Mocha Mauve swatch →
Dunn-Edwards Equivalent of Prom Dress
At Dunn-Edwards, the closest color to Prom Dress is Hollyhock Bloom (DET417) — very close at ΔE 2.83, though not an exact twin. It runs slightly lighter (LRV 24 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Hollyhock Bloom swatch →
Farrow & Ball Equivalent of Prom Dress
Farrow & Ball has no exact twin of Prom Dress. The nearest is Crimson Red (NO. W93) at ΔE 4.25 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 22 vs 21). Compare large swatches before substituting. See the full Crimson Red swatch →
Diamond Vogel Equivalent of Prom Dress
Diamond Vogel's nearest match is Cinnapink (0087), visually identical in normal room light (ΔE 1.83). It sits at the same lightness (LRV 20 vs 21) and carries a warm red undertone, so it substitutes for Prom Dress without repainting risk. See the full Cinnapink swatch →
Hirshfield's Equivalent of Prom Dress
At Hirshfield's, the closest color to Prom Dress is Fresh Day (0092) — very close at ΔE 2.1, though not an exact twin. It runs slightly lighter (LRV 23 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Fresh Day swatch →
C2 Paint Equivalent of Prom Dress
C2 Paint's nearest match is Maran Shell (BD60), visually identical in normal room light (ΔE 1.04). It sits at the same lightness (LRV 21 vs 21) and carries a warm red undertone, so it substitutes for Prom Dress without repainting risk. See the full Maran Shell swatch →
Kompozit Equivalent of Prom Dress
At Kompozit, the closest color to Prom Dress is Fresh Day (0092) — very close at ΔE 2.1, though not an exact twin. It sits at the same lightness (LRV 22 vs 21) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Fresh Day swatch →