Color spec
| Brand | Benjamin Moore |
| Name | Gloucester Sage |
| SKU | HC-100 |
| Hex | #7B7665 |
| RGB | 123, 118, 101 |
| HSL | 46°, 10%, 44% |
| LRV | 18 |
| Undertone | warm yellow tone |
| Family | Neutral |
About Benjamin Moore Gloucester Sage
With an LRV of 18, Gloucester Sage is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its yellow undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Gloucester Sage works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.
Closest matches by brand
16 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all neutral from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Clare
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Gloucester Sage within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #7B7665 in HSL space. Pair Gloucester Sage with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Gloucester Sage Equivalents at Other Brands
Matching Gloucester Sage from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore HC-100 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Gloucester Sage
At Sherwin-Williams, the closest color to Gloucester Sage is Carriage Stone (SW 9614) — very close at ΔE 2.52, though not an exact twin. It sits at the same lightness (LRV 18 vs 18) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Carriage Stone swatch →
Behr Equivalent of Gloucester Sage
The closest Behr equivalent of Gloucester Sage is Caffeine (N210-5). At ΔE 0.74 the two are indistinguishable on a wall — it carries the same warm yellow undertone and sits at the same lightness (LRV 18 vs 18). If Behr is your counter, order Caffeine and you'll get the same color. See the full Caffeine swatch →
Valspar Equivalent of Gloucester Sage
At Valspar, the closest color to Gloucester Sage is Empire (6003-2B) — very close at ΔE 2.12, though not an exact twin. It sits at the same lightness (LRV 17.6 vs 18) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Empire swatch →
PPG / Glidden Equivalent of Gloucester Sage
At PPG / Glidden, the closest color to Gloucester Sage is Thunderstruck (PPG1000-6) — very close at ΔE 3.37, though not an exact twin. It sits at the same lightness (LRV 18 vs 18) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Thunderstruck swatch →
Glidden Equivalent of Gloucester Sage
At Glidden, the closest color to Gloucester Sage is Thunderstruck (PPG1000-6) — very close at ΔE 3.43, though not an exact twin. It sits at the same lightness (LRV 18 vs 18) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Thunderstruck swatch →
HGTV Home by Sherwin-Williams Equivalent of Gloucester Sage
At HGTV Home by Sherwin-Williams, the closest color to Gloucester Sage is Habitat (HGSW 3502) — very close at ΔE 2.59, though not an exact twin. It sits at the same lightness (LRV 18 vs 18) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Habitat swatch →
Dunn-Edwards Equivalent of Gloucester Sage
Dunn-Edwards's nearest match is Smoky Brushland (DESS27), visually identical in normal room light (ΔE 1.92). It sits at the same lightness (LRV 18 vs 18) and carries a warm yellow undertone, so it substitutes for Gloucester Sage without repainting risk. See the full Smoky Brushland swatch →
Farrow & Ball Equivalent of Gloucester Sage
Farrow & Ball has no exact twin of Gloucester Sage. The nearest is Broccoli Brown (NO. 198) at ΔE 4.83 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 18 vs 18). Compare large swatches before substituting. See the full Broccoli Brown swatch →
Diamond Vogel Equivalent of Gloucester Sage
The closest Diamond Vogel equivalent of Gloucester Sage is Stockton Moss (H118). At ΔE 0.61 the two are indistinguishable on a wall — it carries the same warm yellow undertone and sits at the same lightness (LRV 18 vs 18). If Diamond Vogel is your counter, order Stockton Moss and you'll get the same color. See the full Stockton Moss swatch →
Hirshfield's Equivalent of Gloucester Sage
The closest Hirshfield's equivalent of Gloucester Sage is Pitch Pine (H0118). At ΔE 0.4 the two are indistinguishable on a wall — it carries the same warm yellow undertone and sits at the same lightness (LRV 19 vs 18). If Hirshfield's is your counter, order Pitch Pine and you'll get the same color. See the full Pitch Pine swatch →
Rodda Equivalent of Gloucester Sage
Rodda has no exact twin of Gloucester Sage. The nearest is Damask (CA083) at ΔE 3.53 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 18 vs 18). Compare large swatches before substituting. See the full Damask swatch →
C2 Paint Equivalent of Gloucester Sage
The closest C2 Paint equivalent of Gloucester Sage is Fugitive (C2-920). At ΔE 0.74 the two are indistinguishable on a wall — it carries the same warm red-orange undertone and sits at the same lightness (LRV 19 vs 18). If C2 Paint is your counter, order Fugitive and you'll get the same color. See the full Fugitive swatch →
Clare Equivalent of Gloucester Sage
At Clare, the closest color to Gloucester Sage is Field Trip (PNT100-DP-66) — very close at ΔE 2.74, though not an exact twin. It sits at the same lightness (LRV 18 vs 18) and carries a warm yellow undertone; sample both side by side if the room gets strong natural light. See the full Field Trip swatch →
Kompozit Equivalent of Gloucester Sage
Kompozit has no exact twin of Gloucester Sage. The nearest is Camel's Hump (0219) at ΔE 3.81 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 19 vs 18). Compare large swatches before substituting. See the full Camel's Hump swatch →