Fresh Fruit
153 · #FEC478 · LRV 59 — warm red-orange tone, light — bounces daylight without going clinical.
- 1Caramelized35
- 2Venetian Plaster42
- 3Fresh Fruit59
- 4Belvedere Cream65
- 5Pumpkin Mousse71
What Color Is Fresh Fruit, Really?
Fresh Fruit reads as a warm red-orange tone — light — bounces daylight without going clinical. The notes below cover how Benjamin Moore 153 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Fresh Fruit
Fresh Fruit is an easy whole-room color for living spaces and bedrooms, and light enough to carry onto trim or a ceiling if you want a soft, seamless look. Earthy oranges and terracottas warm up dining rooms and entries.
How Lighting Changes Fresh Fruit
At LRV 59, Fresh Fruit is a light color that bounces daylight around a room without tipping into stark white. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. It holds its undertone in most exposures, which is what makes light shades like this so forgiving room to room.
Most complaints about Fresh Fruit are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Benjamin Moore 153 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Sherwin-Williams | AfternoonSW 6675 · Sherwin-Williams | 3.7 | 65 | Color page → |
| Behr | Torchlight290B-5 · Behr | 0.6 | 63 | Color page → |
| Valspar | Cantaloupe Smile2007-2A · Valspar | 1.3 | 61.8 | Color page → |
| PPG / Glidden | ZingPPG1203-5 · PPG / Glidden | 1.4 | 60 | Color page → |
| Glidden | ZingPPG1203-5 · Glidden | 1.4 | 60 | Color page → |
| Dutch Boy | Sweet Honeycomb114-5DB · Dutch Boy | 2.7 | 61 | Color page → |
Similar Benjamin Moore Colors
The nearest shades to Fresh Fruit within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #FEC478 in HSL space. Pair Fresh Fruit with one accent and one neutral — the swatches below are starting points, not final picks.
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