Color spec
| Brand | Benjamin Moore |
| Name | Ecru |
| SKU | 2014-70 |
| Hex | #FDEFE2 |
| RGB | 253, 239, 226 |
| HSL | 29°, 87%, 94% |
| LRV | 85 |
| Undertone | near-white with a hint of color |
| Family | Neutral |
About Benjamin Moore Ecru
Ecru is very light — LRV 85, close to white. It opens up small or dim rooms and keeps walls feeling airy. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In north light it can read slightly cooler; a warm white trim alongside keeps it from going clinical.
Ecru shines on ceilings, trim and in small or low-light rooms where you need to stretch the light — and as a calm whole-home backdrop. Greige-leaning neutrals like this are the safe whole-home choice when you want warmth without committing to a color.
Closest matches by brand
15 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all neutral from that brand.
Sherwin-Williams
Behr
Valspar
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Clare
Portola Paints
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Ecru within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #FDEFE2 in HSL space. Pair Ecru with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Ecru Equivalents at Other Brands
Matching Ecru from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 2014-70 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Ecru
At Sherwin-Williams, the closest color to Ecru is Cotton White (SW 7104) — very close at ΔE 2.67, though not an exact twin. It runs slightly lighter (LRV 87 vs 85) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Cotton White swatch →
Behr Equivalent of Ecru
At Behr, the closest color to Ecru is Fine Porcelain (PWN-13) — very close at ΔE 2.4, though not an exact twin. It runs slightly lighter (LRV 88 vs 85) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Fine Porcelain swatch →
Valspar Equivalent of Ecru
At Valspar, the closest color to Ecru is Halogen (8007-11A) — very close at ΔE 2.35, though not an exact twin. It runs slightly lighter (LRV 87 vs 85) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Halogen swatch →
Glidden Equivalent of Ecru
At Glidden, the closest color to Ecru is Arizona White (42YY 87/084) — very close at ΔE 2.85, though not an exact twin. It runs slightly lighter (LRV 87 vs 85) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Arizona White swatch →
Dutch Boy Equivalent of Ecru
Dutch Boy has no exact twin of Ecru. The nearest is Aged Marble (006W) at ΔE 4.03 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 87 vs 85). Compare large swatches before substituting. See the full Aged Marble swatch →
HGTV Home by Sherwin-Williams Equivalent of Ecru
At HGTV Home by Sherwin-Williams, the closest color to Ecru is Mercer White (HGSW 4054) — very close at ΔE 2.67, though not an exact twin. It runs slightly lighter (LRV 87 vs 85) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Mercer White swatch →
Dunn-Edwards Equivalent of Ecru
Dunn-Edwards's nearest match is Soft Coral (DE5155), visually identical in normal room light (ΔE 1.2). It runs slightly darker (LRV 83 vs 85) and carries a near-white undertone, so it substitutes for Ecru without repainting risk. See the full Soft Coral swatch →
Diamond Vogel Equivalent of Ecru
At Diamond Vogel, the closest color to Ecru is Whiskers (0985) — very close at ΔE 2.86, though not an exact twin. It runs slightly lighter (LRV 87 vs 85) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Whiskers swatch →
Hirshfield's Equivalent of Ecru
Hirshfield's's nearest match is Albino (1062), visually identical in normal room light (ΔE 1.76). It sits at the same lightness (LRV 85 vs 85) and carries a near-white undertone, so it substitutes for Ecru without repainting risk. See the full Albino swatch →
Rodda Equivalent of Ecru
At Rodda, the closest color to Ecru is Silk (CA002) — very close at ΔE 3.15, though not an exact twin. It runs slightly lighter (LRV 88 vs 85) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Silk swatch →
C2 Paint Equivalent of Ecru
C2 Paint has no exact twin of Ecru. The nearest is Goat's Milk (BD1) at ΔE 4.07 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 89 vs 85). Compare large swatches before substituting. See the full Goat's Milk swatch →
Clare Equivalent of Ecru
At Clare, the closest color to Ecru is Wing It (PNT100-LT-24) — very close at ΔE 3.05, though not an exact twin. It runs slightly lighter (LRV 88 vs 85) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Wing It swatch →
Kompozit Equivalent of Ecru
Kompozit's nearest match is Albino (1062), visually identical in normal room light (ΔE 1.76). It runs slightly lighter (LRV 87 vs 85) and carries a near-white undertone, so it substitutes for Ecru without repainting risk. See the full Albino swatch →