Color spec
| Brand | Benjamin Moore |
| Name | Chowning's Tan |
| SKU | CW-195 |
| Hex | #A78668 |
| RGB | 167, 134, 104 |
| HSL | 29°, 26%, 53% |
| LRV | 27 |
| Undertone | warm red-orange tone |
| Family | Brown |
About Benjamin Moore Chowning's Tan
Chowning's Tan sits in the mid-range at LRV 27, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. South-facing rooms will pull it lighter and warmer, while north light cools it down.
Chowning's Tan is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Browns ground a room and pair naturally with leather, wood and warm metals.
Closest matches by brand
15 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Chowning's Tan within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #A78668 in HSL space. Pair Chowning's Tan with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Chowning's Tan Equivalents at Other Brands
Matching Chowning's Tan from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore CW-195 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Chowning's Tan
At Sherwin-Williams, the closest color to Chowning's Tan is Pottery Urn (SW 7715) — very close at ΔE 2.99, though not an exact twin. It sits at the same lightness (LRV 27 vs 27) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Pottery Urn swatch →
Behr Equivalent of Chowning's Tan
Behr's nearest match is Cardamom (PMD-51), visually identical in normal room light (ΔE 1.58). It sits at the same lightness (LRV 26 vs 27) and carries a warm red-orange undertone, so it substitutes for Chowning's Tan without repainting risk. See the full Cardamom swatch →
Valspar Equivalent of Chowning's Tan
At Valspar, the closest color to Chowning's Tan is River Oak (3004-9C) — very close at ΔE 2.29, though not an exact twin. It sits at the same lightness (LRV 27.1 vs 27) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full River Oak swatch →
PPG / Glidden Equivalent of Chowning's Tan
PPG / Glidden's nearest match is Confidence (PPG1078-5), visually identical in normal room light (ΔE 1.55). It sits at the same lightness (LRV 28 vs 27) and carries a warm red-orange undertone, so it substitutes for Chowning's Tan without repainting risk. See the full Confidence swatch →
Glidden Equivalent of Chowning's Tan
Glidden's nearest match is Gentle Fawn (00YY 26/220), visually identical in normal room light (ΔE 1.1). It sits at the same lightness (LRV 26 vs 27) and carries a warm red-orange undertone, so it substitutes for Chowning's Tan without repainting risk. See the full Gentle Fawn swatch →
Dutch Boy Equivalent of Chowning's Tan
At Dutch Boy, the closest color to Chowning's Tan is Muddy Paws (216-5DB) — very close at ΔE 3.43, though not an exact twin. It sits at the same lightness (LRV 26 vs 27) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Muddy Paws swatch →
HGTV Home by Sherwin-Williams Equivalent of Chowning's Tan
At HGTV Home by Sherwin-Williams, the closest color to Chowning's Tan is Hunt & Gather (HGSW 3104) — very close at ΔE 2.21, though not an exact twin. It runs slightly darker (LRV 25 vs 27) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Hunt & Gather swatch →
Dunn-Edwards Equivalent of Chowning's Tan
At Dunn-Edwards, the closest color to Chowning's Tan is Dark Sepia (DE6138) — very close at ΔE 2.77, though not an exact twin. It sits at the same lightness (LRV 26 vs 27) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Dark Sepia swatch →
Magnolia Home Equivalent of Chowning's Tan
At Magnolia Home, the closest color to Chowning's Tan is Vintage Crown (JG-152) — very close at ΔE 3.34, though not an exact twin. It sits at the same lightness (LRV 26 vs 27) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Vintage Crown swatch →
Diamond Vogel Equivalent of Chowning's Tan
Diamond Vogel's nearest match is Veldrift (0164), visually identical in normal room light (ΔE 1.13). It sits at the same lightness (LRV 26 vs 27) and carries a warm red-orange undertone, so it substitutes for Chowning's Tan without repainting risk. See the full Veldrift swatch →
Hirshfield's Equivalent of Chowning's Tan
At Hirshfield's, the closest color to Chowning's Tan is Toffee (H0124) — very close at ΔE 3, though not an exact twin. It sits at the same lightness (LRV 26 vs 27) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Toffee swatch →
Rodda Equivalent of Chowning's Tan
Rodda's nearest match is Madrona (CA102), visually identical in normal room light (ΔE 1.09). It sits at the same lightness (LRV 27 vs 27) and carries a warm red-orange undertone, so it substitutes for Chowning's Tan without repainting risk. See the full Madrona swatch →
C2 Paint Equivalent of Chowning's Tan
At C2 Paint, the closest color to Chowning's Tan is Doubloon (C2-632) — very close at ΔE 2.79, though not an exact twin. It sits at the same lightness (LRV 27 vs 27) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Doubloon swatch →
Kompozit Equivalent of Chowning's Tan
Kompozit has no exact twin of Chowning's Tan. The nearest is Gold Taffeta (0276) at ΔE 4.32 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 27 vs 27). Compare large swatches before substituting. See the full Gold Taffeta swatch →