Color spec
| Brand | Benjamin Moore |
| Name | Amazon Moss |
| SKU | 2037-10 |
| Hex | #00703A |
| RGB | 0, 112, 58 |
| HSL | 151°, 100%, 22% |
| LRV | 12 |
| Undertone | cool green tone |
| Family | Green |
About Benjamin Moore Amazon Moss
With an LRV of 12, Amazon Moss is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its green undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Amazon Moss works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Greens bridge indoors and out, so they suit living rooms, kitchens and sunrooms.
Closest matches by brand
9 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all green from that brand.
Sherwin-Williams
Behr
Valspar
PPG / Glidden
Glidden
Dutch Boy
Dunn-Edwards
Hirshfield's
Kompozit
Similar Benjamin Moore colors
closest in the Benjamin Moore deckThe nearest shades to Amazon Moss within Benjamin Moore's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #00703A in HSL space. Pair Amazon Moss with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Benjamin Moore Amazon Moss Equivalents at Other Brands
Matching Amazon Moss from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Benjamin Moore 2037-10 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Amazon Moss
At Sherwin-Williams, the closest color to Amazon Moss is Greenbelt (SW 6927) — very close at ΔE 2.25, though not an exact twin. It sits at the same lightness (LRV 12 vs 12) and carries a cool green undertone; sample both side by side if the room gets strong natural light. See the full Greenbelt swatch →
Behr Equivalent of Amazon Moss
At Behr, the closest color to Amazon Moss is Isle Of Pines (480D-7) — very close at ΔE 2.85, though not an exact twin. It sits at the same lightness (LRV 12 vs 12) and carries a cool green undertone; sample both side by side if the room gets strong natural light. See the full Isle Of Pines swatch →
Valspar Equivalent of Amazon Moss
Valspar has no exact twin of Amazon Moss. The nearest is Greener Grass (V024-3) at ΔE 3.65 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11.8 vs 12). Compare large swatches before substituting. See the full Greener Grass swatch →
PPG / Glidden Equivalent of Amazon Moss
PPG / Glidden has no exact twin of Amazon Moss. The nearest is Blarney Stone (PPG1226-7) at ΔE 3.53 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 14 vs 12). Compare large swatches before substituting. See the full Blarney Stone swatch →
Glidden Equivalent of Amazon Moss
At Glidden, the closest color to Amazon Moss is Blarney Stone (PPG1226-7) — very close at ΔE 3.18, though not an exact twin. It runs slightly lighter (LRV 14 vs 12) and carries a cool green undertone; sample both side by side if the room gets strong natural light. See the full Blarney Stone swatch →
Dutch Boy Equivalent of Amazon Moss
Dutch Boy has no exact twin of Amazon Moss. The nearest is 4 Leaf Clover (129-7DB) at ΔE 3.76 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 14 vs 12). Compare large swatches before substituting. See the full 4 Leaf Clover swatch →
Dunn-Edwards Equivalent of Amazon Moss
Dunn-Edwards has no exact twin of Amazon Moss. The nearest is Lucky Clover (DEA130) at ΔE 3.74 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 10 vs 12). Compare large swatches before substituting. See the full Lucky Clover swatch →
Hirshfield's Equivalent of Amazon Moss
Hirshfield's has no exact twin of Amazon Moss. The nearest is Aquadazzle (0718) at ΔE 4.2 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 14 vs 12). Compare large swatches before substituting. See the full Aquadazzle swatch →
Kompozit Equivalent of Amazon Moss
Kompozit has no exact twin of Amazon Moss. The nearest is Aquadazzle (0718) at ΔE 4.2 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 12 vs 12). Compare large swatches before substituting. See the full Aquadazzle swatch →