Color guide · Behr · Gray

Winter Cocoa

730B-4 · #B9B4B8 · LRV 46 · neutral with no strong undertone

730B-4 · #B9B4B8 · LRV 46 — neutral with no strong undertone, mid-tone — versatile but shifts visibly with light.

Winter CocoaBehr · 730B-4
The color, edge to edge.Use your own photo →
Winter Cocoa
BEHR · 730B-4 · #B9B4B8
Brand · codeBehr730B-4 · all Behr grays
LRV46Mid-tone — versatile but shifts visibly with light.
Undertoneneutral with no strong undertone
FamilyGray
Hex · RGB · HSL#B9B4B8 · 185, 180, 184 · 312°, 3%, 72%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Retreat21
  2. 2Dovetail26
  3. 3Winter Cocoa46
  4. 4Upward57
  5. 5Sea Salt63
Undertone and depth

What Color Is Winter Cocoa, Really?

Winter Cocoa reads as a neutral with no strong undertone — mid-tone — versatile but shifts visibly with light. The notes below cover how Behr 730B-4 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Winter Cocoa

Winter Cocoa is versatile enough for full rooms but has enough depth to anchor a space, so it suits living rooms, bedrooms and cabinetry alike. Grays like this read as a modern neutral and sit comfortably alongside both warm woods and cool metals.

Light by light

How Lighting Changes Winter Cocoa

Winter Cocoa sits in the mid-range at LRV 46, so it shifts visibly through the day — lighter and more open in morning light, deeper and moodier after dark. Because it carries almost no measurable hue, it stays a true neutral and pairs cleanly with nearly any trim or floor. South-facing rooms will pull it lighter and warmer, while north light cools it down.

Test it in your light, not a showroom's

Most complaints about Winter Cocoa are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

Upload a photoPainted in about a minuteFree, no account
Visualize in your room
Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Behr 730B-4 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Behr Colors

The nearest shades to Winter Cocoa within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Winter Cocoa · 10.3 : 1 · passes AA and AAAWhite text on Winter Cocoa · 2 : 1 · fails for text

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #B9B4B8 in HSL space. Pair Winter Cocoa with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#B9B4B8 + #B4B9B5
TRIADIC
#B9B4B8 · #B8B9B4 · #B4B8B9
ANALOGOUS
#B8B4B9 · #B9B4B8 · #B9B4B6

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Jessica Williams

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