Color spec
| Brand | Behr |
| Name | Wilderness |
| SKU | 390F-7 |
| Hex | #5D672D |
| RGB | 93, 103, 45 |
| HSL | 70°, 39%, 29% |
| LRV | 12 |
| Undertone | cool green tone |
| Family | Green |
About Behr Wilderness
With an LRV of 12, Wilderness is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its green undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Wilderness works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Greens bridge indoors and out, so they suit living rooms, kitchens and sunrooms.
Closest matches by brand
6 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all green from that brand.
Sherwin-Williams
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Similar Behr colors
closest in the Behr deckThe nearest shades to Wilderness within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #5D672D in HSL space. Pair Wilderness with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Wilderness Equivalents at Other Brands
Matching Wilderness from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr 390F-7 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Wilderness
Sherwin-Williams has no exact twin of Wilderness. The nearest is Inverness (SW 6433) at ΔE 4.27 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 12). Compare large swatches before substituting. See the full Inverness swatch →
Valspar Equivalent of Wilderness
At Valspar, the closest color to Wilderness is Pressed Olives (8002-27G) — very close at ΔE 2.64, though not an exact twin. It sits at the same lightness (LRV 12 vs 12) and carries a warm yellow undertone; sample both side by side if the room gets strong natural light. See the full Pressed Olives swatch →
PPG / Glidden Equivalent of Wilderness
At PPG / Glidden, the closest color to Wilderness is Globe Artichoke (PPG1121-7) — very close at ΔE 3.46, though not an exact twin. It runs slightly lighter (LRV 14 vs 12) and carries a cool green undertone; sample both side by side if the room gets strong natural light. See the full Globe Artichoke swatch →
Glidden Equivalent of Wilderness
At Glidden, the closest color to Wilderness is Globe Artichoke (PPG1121-7) — very close at ΔE 3.33, though not an exact twin. It sits at the same lightness (LRV 13 vs 12) and carries a cool green undertone; sample both side by side if the room gets strong natural light. See the full Globe Artichoke swatch →
HGTV Home by Sherwin-Williams Equivalent of Wilderness
HGTV Home by Sherwin-Williams has no exact twin of Wilderness. The nearest is Back Nine (HGSW 2241) at ΔE 4.27 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 11 vs 12). Compare large swatches before substituting. See the full Back Nine swatch →