Color spec
| Brand | Behr |
| Name | Maximum Mocha |
| SKU | BNC-32 |
| Hex | #573836 |
| RGB | 87, 56, 54 |
| HSL | 4°, 23%, 28% |
| LRV | 5 |
| Undertone | warm red tone |
| Family | Brown |
About Behr Maximum Mocha
At LRV 5, Maximum Mocha is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Maximum Mocha earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Browns ground a room and pair naturally with leather, wood and warm metals.
Closest matches by brand
9 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Sherwin-Williams
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Diamond Vogel
Portola Paints
Similar Behr colors
closest in the Behr deckThe nearest shades to Maximum Mocha within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #573836 in HSL space. Pair Maximum Mocha with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Maximum Mocha Equivalents at Other Brands
Matching Maximum Mocha from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr BNC-32 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Maximum Mocha
At Sherwin-Williams, the closest color to Maximum Mocha is Dark Auburn (SW 6034) — very close at ΔE 2.18, though not an exact twin. It sits at the same lightness (LRV 5 vs 5) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Dark Auburn swatch →
Benjamin Moore Equivalent of Maximum Mocha
The closest Benjamin Moore equivalent of Maximum Mocha is Raphael (CC-2). At ΔE 0.61 the two are indistinguishable on a wall — it carries the same warm red undertone and runs slightly lighter (LRV 7 vs 5). If Benjamin Moore is your counter, order Raphael and you'll get the same color. See the full Raphael swatch →
Valspar Equivalent of Maximum Mocha
At Valspar, the closest color to Maximum Mocha is Ragtop (M131) — very close at ΔE 2.93, though not an exact twin. It sits at the same lightness (LRV 4.8 vs 5) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Ragtop swatch →
PPG / Glidden Equivalent of Maximum Mocha
PPG / Glidden has no exact twin of Maximum Mocha. The nearest is Gooseberry (PPG1048-7) at ΔE 4.92 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 7 vs 5). Compare large swatches before substituting. See the full Gooseberry swatch →
Glidden Equivalent of Maximum Mocha
Glidden has no exact twin of Maximum Mocha. The nearest is Ranch House Brown (85RR 05/082) at ΔE 3.76 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 5 vs 5). Compare large swatches before substituting. See the full Ranch House Brown swatch →
Dutch Boy Equivalent of Maximum Mocha
At Dutch Boy, the closest color to Maximum Mocha is Saw Mill (407-7DB) — very close at ΔE 2.18, though not an exact twin. It sits at the same lightness (LRV 5 vs 5) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Saw Mill swatch →
HGTV Home by Sherwin-Williams Equivalent of Maximum Mocha
At HGTV Home by Sherwin-Williams, the closest color to Maximum Mocha is Rouge Remix (HGSW 3021) — very close at ΔE 2.18, though not an exact twin. It sits at the same lightness (LRV 5 vs 5) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Rouge Remix swatch →
Diamond Vogel Equivalent of Maximum Mocha
Diamond Vogel has no exact twin of Maximum Mocha. The nearest is Royal Iris (H067) at ΔE 4.59 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 6 vs 5). Compare large swatches before substituting. See the full Royal Iris swatch →
Portola Paints Equivalent of Maximum Mocha
At Portola Paints, the closest color to Maximum Mocha is Poe (POE) — very close at ΔE 2.1, though not an exact twin. It sits at the same lightness (LRV 6 vs 5) and carries a warm red undertone; sample both side by side if the room gets strong natural light. See the full Poe swatch →