Color guide · Behr · Pink

Italiano Rose

140B-6 · #D93D81 · LRV 20 · warm magenta tone

140B-6 · #D93D81 · LRV 20 — warm magenta tone, dark — high drama, needs strong daylight or warm bulbs.

Italiano RoseBehr · 140B-6
The color, edge to edge.Use your own photo →
Italiano Rose
BEHR · 140B-6 · #D93D81
Brand · codeBehr140B-6 · all Behr pinks
LRV20Dark — high drama, needs strong daylight or warm bulbs.
Undertonewarm magenta tone
FamilyPink
Hex · RGB · HSL#D93D81 · 217, 61, 129 · 334°, 67%, 55%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1Juneberry9
  2. 2Berry Bush14
  3. 3Italiano Rose20
  4. 4Retro Pink38
  5. 5Vintage Tea Rose47
Undertone and depth

What Color Is Italiano Rose, Really?

Italiano Rose reads as a warm magenta tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Behr 140B-6 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Italiano Rose

Italiano Rose works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.

Light by light

How Lighting Changes Italiano Rose

With an LRV of 20, Italiano Rose is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.

Test it in your light, not a showroom's

Most complaints about Italiano Rose are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Behr 140B-6 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Behr Colors

The nearest shades to Italiano Rose within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Italiano Rose · 4.9 : 1 · passes AAWhite text on Italiano Rose · 4.3 : 1 · large text only

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #D93D81 in HSL space. Pair Italiano Rose with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#D93D81 + #3DD995
TRIADIC
#D93D81 · #81D93D · #3D81D9
ANALOGOUS
#D93DCF · #D93D81 · #D9473D

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Jessica Williams

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