Fine Wine
S120-7 · #744E5B · LRV 10 — warm magenta tone, dark — high drama, needs strong daylight or warm bulbs.
- 1Fine Wine10
- 2Razzle Dazzle20
- 3Retro Pink38
What Color Is Fine Wine, Really?
Fine Wine reads as a warm magenta tone — dark — high drama, needs strong daylight or warm bulbs. The notes below cover how Behr S120-7 behaves in different light and the closest matches at competing US brands.
Best Rooms and Uses for Fine Wine
Fine Wine works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
How Lighting Changes Fine Wine
With an LRV of 10, Fine Wine is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Most complaints about Fine Wine are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.
Need It From Another Brand?
Any paint counter can custom-tint Behr S120-7 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.
| Brand | Closest color | ΔE | LRV | |
|---|---|---|---|---|
| Benjamin Moore | KalamataAF-630 · Benjamin Moore | 2.5 | 11 | Color page → |
| Valspar | PassionateT502 · Valspar | 3.3 | 8.6 | Color page → |
| PPG / Glidden | Positively PurplePPG13-08 · PPG / Glidden | 3.5 | 9 | Color page → |
| Glidden | Rich Raisin30RR 09/187 · Glidden | 2.3 | 9 | Color page → |
| Dunn-Edwards | Wine TastingDEFD07 · Dunn-Edwards | 2.2 | 10 | Color page → |
| Diamond Vogel | Exotica0108 · Diamond Vogel | 3.5 | 11 | Color page → |
Similar Behr Colors
The nearest shades to Fine Wine within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.
Coordinated palette
Generated by hue-rotating #744E5B in HSL space. Pair Fine Wine with one accent and one neutral — the swatches below are starting points, not final picks.
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