Color spec
| Brand | Behr |
| Name | Cupid Arrow |
| SKU | 100C-1 |
| Hex | #F9E3F6 |
| RGB | 249, 227, 246 |
| HSL | 308°, 65%, 93% |
| LRV | 82 |
| Undertone | near-white with a hint of color |
| Family | Pink |
About Behr Cupid Arrow
Cupid Arrow is very light — LRV 82, close to white. It opens up small or dim rooms and keeps walls feeling airy. Its magenta undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In north light it can read slightly cooler; a warm white trim alongside keeps it from going clinical.
Cupid Arrow shines on ceilings, trim and in small or low-light rooms where you need to stretch the light — and as a calm whole-home backdrop. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
Closest matches by brand
8 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all pink from that brand.
Benjamin Moore
Valspar
Glidden
Dutch Boy
Dunn-Edwards
Diamond Vogel
Hirshfield's
Kompozit
Similar Behr colors
closest in the Behr deckThe nearest shades to Cupid Arrow within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #F9E3F6 in HSL space. Pair Cupid Arrow with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Cupid Arrow Equivalents at Other Brands
Matching Cupid Arrow from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr 100C-1 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Benjamin Moore Equivalent of Cupid Arrow
At Benjamin Moore, the closest color to Cupid Arrow is I Love You Pink (2077-70) — very close at ΔE 2.58, though not an exact twin. It runs slightly darker (LRV 78 vs 82) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full I Love You Pink swatch →
Valspar Equivalent of Cupid Arrow
Valspar has no exact twin of Cupid Arrow. The nearest is Pink Mist (1001-2C) at ΔE 4.34 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 79.6 vs 82). Compare large swatches before substituting. See the full Pink Mist swatch →
Glidden Equivalent of Cupid Arrow
Glidden has no exact twin of Cupid Arrow. The nearest is Heaven Sent (PPG1252-2) at ΔE 4.8 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 78 vs 82). Compare large swatches before substituting. See the full Heaven Sent swatch →
Dutch Boy Equivalent of Cupid Arrow
Dutch Boy has no exact twin of Cupid Arrow. The nearest is Be Mine! (101-2DB) at ΔE 4.81 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 78 vs 82). Compare large swatches before substituting. See the full Be Mine! swatch →
Dunn-Edwards Equivalent of Cupid Arrow
Dunn-Edwards's nearest match is Soft Lavender (DE5987), visually identical in normal room light (ΔE 1.82). It runs slightly darker (LRV 77 vs 82) and carries a near-white undertone, so it substitutes for Cupid Arrow without repainting risk. See the full Soft Lavender swatch →
Diamond Vogel Equivalent of Cupid Arrow
Diamond Vogel has no exact twin of Cupid Arrow. The nearest is Petal Poise (1160) at ΔE 3.59 — close, but the difference shows next to trim and in side light. It runs slightly darker (LRV 79 vs 82). Compare large swatches before substituting. See the full Petal Poise swatch →
Hirshfield's Equivalent of Cupid Arrow
At Hirshfield's, the closest color to Cupid Arrow is Petal Poise (1160) — very close at ΔE 2.98, though not an exact twin. It runs slightly darker (LRV 79 vs 82) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Petal Poise swatch →
Kompozit Equivalent of Cupid Arrow
At Kompozit, the closest color to Cupid Arrow is Petal Poise (1160) — very close at ΔE 2.98, though not an exact twin. It sits at the same lightness (LRV 81 vs 82) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Petal Poise swatch →