Color guide · Valspar · White

Naivete

7001-21 · #F7EEEA · LRV 86.7 · near-white with a hint of color

7001-21 · #F7EEEA · LRV 86.7 — near-white with a hint of color, very light — near-white, broadens small spaces.

NaiveteValspar · 7001-21
The color, edge to edge.Use your own photo →
Naivete
VALSPAR · 7001-21 · #F7EEEA
Brand · codeValspar7001-21 · all Valspar whites
LRV86.7Very light — near-white, broadens small spaces.
Undertonenear-white with a hint of color
FamilyWhite
Hex · RGB · HSL#F7EEEA · 247, 238, 234 · 18°, 45%, 94%Display values from the brand. Match it at another brand
Sheen we recommendEggshell on walls · satin on trim and cabinetsWhich sheen where, explained
Where it sits, light to dark
  1. 1First Star69
  2. 2Classic Gray74
  3. 3Naivete86.7
  4. 4Sleek White92
  5. 5Ultra Pure White97
Undertone and depth

What Color Is Naivete, Really?

Naivete reads as a near-white with a hint of color — very light — near-white, broadens small spaces. The notes below cover how Valspar 7001-21 behaves in different light and the closest matches at competing US brands.

Room by room

Best Rooms and Uses for Naivete

Naivete shines on ceilings, trim and in small or low-light rooms where you need to stretch the light — and as a calm whole-home backdrop. As a white, it's a natural for trim, ceilings and cabinets, and a clean backdrop for art.

Light by light

How Lighting Changes Naivete

Naivete is very light — LRV 86.7, close to white. It opens up small or dim rooms and keeps walls feeling airy. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In north light it can read slightly cooler; a warm white trim alongside keeps it from going clinical.

Test it in your light, not a showroom's

Most complaints about Naivete are a light mismatch. Upload a photo of your actual room and see it on your walls — then ask for the same wall in north light or evening lamps before you buy a single sample.

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Same color, different store

Need It From Another Brand?

Any paint counter can custom-tint Valspar 7001-21 directly. If you would rather stay in one brand's own deck, these are the closest stock matches, measured as ΔE2000. Under 2 is a difference you will not see on the wall.

Same deck, next chip over

Similar Valspar Colors

The nearest shades to Naivete within Valspar's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.

Contrast, for text and signage
Black text on Naivete · 18.4 : 1 · passes AA and AAAWhite text on Naivete · 1.1 : 1 · fails for text

WCAG 2.1: AA is 4.5 : 1 for normal text, 3 : 1 for large text, AAA is 7 : 1.

Coordinated palette

Generated by hue-rotating #F7EEEA in HSL space. Pair Naivete with one accent and one neutral — the swatches below are starting points, not final picks.

COMPLEMENTARY
#F7EEEA + #EAF3F7
TRIADIC
#F7EEEA · #EAF7EE · #EEEAF7
ANALOGOUS
#F7EAEC · #F7EEEA · #F7F5EA

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Jessica Williams

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