Color spec
| Brand | Magnolia Home |
| Name | Rural Trail |
| SKU | JG-074 |
| Hex | #7C684F |
| RGB | 124, 104, 79 |
| HSL | 33°, 22%, 40% |
| LRV | 13 |
| Undertone | red-orange / warm |
| Family | Brown |
About Magnolia Home Rural Trail
With an LRV of 13, Rural Trail is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its orange undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Rural Trail works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Browns ground a room and pair naturally with leather, wood and warm metals.
Closest matches by brand
16 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Portola Paints
Kompozit
Similar Magnolia Home colors
closest in the Magnolia Home deckThe nearest shades to Rural Trail within Magnolia Home's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #7C684F in HSL space. Pair Rural Trail with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Magnolia Home Rural Trail Equivalents at Other Brands
Matching Rural Trail from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Magnolia Home JG-074 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Rural Trail
At Sherwin-Williams, the closest color to Rural Trail is Roycroft Brass (SW 2843) — very close at ΔE 2.06, though not an exact twin. It runs slightly lighter (LRV 15 vs 13) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Roycroft Brass swatch →
Behr Equivalent of Rural Trail
Behr's nearest match is Boho (T14-6), visually identical in normal room light (ΔE 1.09). It runs slightly lighter (LRV 15 vs 13) and carries a warm red-orange undertone, so it substitutes for Rural Trail without repainting risk. See the full Boho swatch →
Benjamin Moore Equivalent of Rural Trail
Benjamin Moore's nearest match is Lodge (AF-115), visually identical in normal room light (ΔE 1.52). It runs slightly lighter (LRV 16 vs 13) and carries a warm red-orange undertone, so it substitutes for Rural Trail without repainting risk. See the full Lodge swatch →
Valspar Equivalent of Rural Trail
At Valspar, the closest color to Rural Trail is Natural Habitat (M119) — very close at ΔE 2.88, though not an exact twin. It runs slightly lighter (LRV 16 vs 13) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Natural Habitat swatch →
PPG / Glidden Equivalent of Rural Trail
At PPG / Glidden, the closest color to Rural Trail is Fig Branches (PPG1085-7) — very close at ΔE 2.59, though not an exact twin. It sits at the same lightness (LRV 14 vs 13) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Fig Branches swatch →
Dutch Boy Equivalent of Rural Trail
At Dutch Boy, the closest color to Rural Trail is Oxide Brown (419-6DB) — very close at ΔE 2.96, though not an exact twin. It runs slightly lighter (LRV 15 vs 13) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Oxide Brown swatch →
HGTV Home by Sherwin-Williams Equivalent of Rural Trail
At HGTV Home by Sherwin-Williams, the closest color to Rural Trail is Olde Gold (HGSW 3182) — very close at ΔE 2.96, though not an exact twin. It runs slightly lighter (LRV 15 vs 13) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Olde Gold swatch →
Dunn-Edwards Equivalent of Rural Trail
Dunn-Edwards's nearest match is To The Manor Brown (DEBN53), visually identical in normal room light (ΔE 1.46). It runs slightly lighter (LRV 15 vs 13) and carries a warm red-orange undertone, so it substitutes for Rural Trail without repainting risk. See the full To The Manor Brown swatch →
Farrow & Ball Equivalent of Rural Trail
Farrow & Ball has no exact twin of Rural Trail. The nearest is Wainscot (NO. 55) at ΔE 4.08 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 14 vs 13). Compare large swatches before substituting. See the full Wainscot swatch →
Diamond Vogel Equivalent of Rural Trail
At Diamond Vogel, the closest color to Rural Trail is Queen Lioness (0284) — very close at ΔE 3.15, though not an exact twin. It sits at the same lightness (LRV 14 vs 13) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Queen Lioness swatch →
Hirshfield's Equivalent of Rural Trail
Hirshfield's has no exact twin of Rural Trail. The nearest is Becker Gold (0353) at ΔE 4.6 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 17 vs 13). Compare large swatches before substituting. See the full Becker Gold swatch →
C2 Paint Equivalent of Rural Trail
At C2 Paint, the closest color to Rural Trail is Impeccable (C2-630) — very close at ΔE 3, though not an exact twin. It sits at the same lightness (LRV 14 vs 13) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Impeccable swatch →
Portola Paints Equivalent of Rural Trail
Portola Paints has no exact twin of Rural Trail. The nearest is Cigarro (CIGARRO) at ΔE 4.39 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 13 vs 13). Compare large swatches before substituting. See the full Cigarro swatch →
Kompozit Equivalent of Rural Trail
Kompozit has no exact twin of Rural Trail. The nearest is Becker Gold (0353) at ΔE 4.6 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 15 vs 13). Compare large swatches before substituting. See the full Becker Gold swatch →