Color spec
| Brand | Dunn-Edwards |
| Name | Powder Puff |
| SKU | DE5063 |
| Hex | #FFEFF3 |
| RGB | 255, 239, 243 |
| HSL | 345°, 100%, 97% |
| LRV | 84 |
| Undertone | near-white with a hint of color |
| Family | Pink |
About Dunn-Edwards Powder Puff
Powder Puff is very light — LRV 84, close to white. It opens up small or dim rooms and keeps walls feeling airy. Its red undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In north light it can read slightly cooler; a warm white trim alongside keeps it from going clinical.
Powder Puff shines on ceilings, trim and in small or low-light rooms where you need to stretch the light — and as a calm whole-home backdrop. Soft pinks flatter bedrooms and nurseries; deeper ones make a confident statement.
Closest matches by brand
7 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all pink from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Dutch Boy
Diamond Vogel
Hirshfield's
Kompozit
Similar Dunn-Edwards colors
closest in the Dunn-Edwards deckThe nearest shades to Powder Puff within Dunn-Edwards's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #FFEFF3 in HSL space. Pair Powder Puff with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Dunn-Edwards Powder Puff Equivalents at Other Brands
Matching Powder Puff from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Dunn-Edwards DE5063 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Behr Equivalent of Powder Puff
Behr's nearest match is Light Rosebeige (190E-1), visually identical in normal room light (ΔE 1.07). It runs slightly lighter (LRV 87 vs 84) and carries a near-white undertone, so it substitutes for Powder Puff without repainting risk. See the full Light Rosebeige swatch →
Diamond Vogel Equivalent of Powder Puff
At Diamond Vogel, the closest color to Powder Puff is Cotton Candy (1118) — very close at ΔE 2.48, though not an exact twin. It sits at the same lightness (LRV 85 vs 84) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Cotton Candy swatch →
Hirshfield's Equivalent of Powder Puff
At Hirshfield's, the closest color to Powder Puff is Cotton Candy (1118) — very close at ΔE 2.29, though not an exact twin. It sits at the same lightness (LRV 85 vs 84) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Cotton Candy swatch →
Kompozit Equivalent of Powder Puff
At Kompozit, the closest color to Powder Puff is Cotton Candy (1118) — very close at ΔE 2.29, though not an exact twin. It runs slightly lighter (LRV 88 vs 84) and carries a near-white undertone; sample both side by side if the room gets strong natural light. See the full Cotton Candy swatch →