Color spec
| Brand | Diamond Vogel |
| Name | Folk Tales |
| SKU | 0368 |
| Hex | #7A7051 |
| RGB | 122, 112, 81 |
| HSL | 45°, 20%, 40% |
| LRV | 16 |
| Undertone | warm yellow tone |
| Family | Brown |
About Diamond Vogel Folk Tales
With an LRV of 16, Folk Tales is a deep, dramatic shade. It soaks up light in north-facing rooms and looks richest where strong daylight hits it. Its yellow undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. Warm artificial light softens it; cool LED can make it look flat, so match your bulbs to the mood you want.
Folk Tales works best as a feature — a single wall, built-ins, a study or dining room — rather than wrapping a whole bright space. Browns ground a room and pair naturally with leather, wood and warm metals.
Closest matches by brand
16 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all brown from that brand.
Sherwin-Williams
Behr
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Hirshfield's
Rodda
C2 Paint
Annie Sloan
Kompozit
Similar Diamond Vogel colors
closest in the Diamond Vogel deckThe nearest shades to Folk Tales within Diamond Vogel's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #7A7051 in HSL space. Pair Folk Tales with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Diamond Vogel Folk Tales Equivalents at Other Brands
Matching Folk Tales from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Diamond Vogel 0368 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Folk Tales
At Sherwin-Williams, the closest color to Folk Tales is Twig Basket (SW 9529) — very close at ΔE 3.03, though not an exact twin. It sits at the same lightness (LRV 16 vs 16) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Twig Basket swatch →
Behr Equivalent of Folk Tales
At Behr, the closest color to Folk Tales is Belgian Sweet (700D-6) — very close at ΔE 3.04, though not an exact twin. It sits at the same lightness (LRV 17 vs 16) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Belgian Sweet swatch →
Benjamin Moore Equivalent of Folk Tales
Benjamin Moore's nearest match is Greenbrook (517), visually identical in normal room light (ΔE 1.11). It sits at the same lightness (LRV 17 vs 16) and carries a warm yellow undertone, so it substitutes for Folk Tales without repainting risk. See the full Greenbrook swatch →
Valspar Equivalent of Folk Tales
Valspar's nearest match is Olive to the Max (T610), visually identical in normal room light (ΔE 1.47). It sits at the same lightness (LRV 16.3 vs 16) and carries a warm yellow undertone, so it substitutes for Folk Tales without repainting risk. See the full Olive to the Max swatch →
PPG / Glidden Equivalent of Folk Tales
At PPG / Glidden, the closest color to Folk Tales is Conservation (PPG1027-6) — very close at ΔE 2.32, though not an exact twin. It sits at the same lightness (LRV 16 vs 16) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Conservation swatch →
Glidden Equivalent of Folk Tales
At Glidden, the closest color to Folk Tales is Conservation (PPG1027-6) — very close at ΔE 2.03, though not an exact twin. It sits at the same lightness (LRV 16 vs 16) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Conservation swatch →
Dutch Boy Equivalent of Folk Tales
Dutch Boy has no exact twin of Folk Tales. The nearest is Hammlet Hill (423-5DB) at ΔE 4.48 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 16 vs 16). Compare large swatches before substituting. See the full Hammlet Hill swatch →
HGTV Home by Sherwin-Williams Equivalent of Folk Tales
HGTV Home by Sherwin-Williams has no exact twin of Folk Tales. The nearest is High Tea (HGSW 3212) at ΔE 4.89 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 17 vs 16). Compare large swatches before substituting. See the full High Tea swatch →
Dunn-Edwards Equivalent of Folk Tales
At Dunn-Edwards, the closest color to Folk Tales is Raw Umber (DET658) — very close at ΔE 2.38, though not an exact twin. It sits at the same lightness (LRV 16 vs 16) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Raw Umber swatch →
Magnolia Home Equivalent of Folk Tales
At Magnolia Home, the closest color to Folk Tales is Remote Trail (JG-165) — very close at ΔE 2.96, though not an exact twin. It sits at the same lightness (LRV 17 vs 16) and carries a warm red-orange undertone; sample both side by side if the room gets strong natural light. See the full Remote Trail swatch →
Farrow & Ball Equivalent of Folk Tales
At Farrow & Ball, the closest color to Folk Tales is Dibber (NO. 312) — very close at ΔE 3.08, though not an exact twin. It runs slightly lighter (LRV 18 vs 16) and carries a warm yellow undertone; sample both side by side if the room gets strong natural light. See the full Dibber swatch →
Hirshfield's Equivalent of Folk Tales
Hirshfield's's nearest match is Chocolate Velvet (0367), visually identical in normal room light (ΔE 1.75). It runs slightly lighter (LRV 19 vs 16) and carries a warm red-orange undertone, so it substitutes for Folk Tales without repainting risk. See the full Chocolate Velvet swatch →
Rodda Equivalent of Folk Tales
At Rodda, the closest color to Folk Tales is Bronze Lantern (R047) — very close at ΔE 2.57, though not an exact twin. It sits at the same lightness (LRV 17 vs 16) and carries a warm yellow undertone; sample both side by side if the room gets strong natural light. See the full Bronze Lantern swatch →
C2 Paint Equivalent of Folk Tales
C2 Paint has no exact twin of Folk Tales. The nearest is Earth (C2-887) at ΔE 4.3 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 16 vs 16). Compare large swatches before substituting. See the full Earth swatch →
Annie Sloan Equivalent of Folk Tales
At Annie Sloan, the closest color to Folk Tales is Olive (OLIVE) — very close at ΔE 2.26, though not an exact twin. It sits at the same lightness (LRV 15 vs 16) and carries a warm yellow undertone; sample both side by side if the room gets strong natural light. See the full Olive swatch →
Kompozit Equivalent of Folk Tales
Kompozit's nearest match is Chocolate Velvet (0367), visually identical in normal room light (ΔE 1.75). It runs slightly lighter (LRV 18 vs 16) and carries a warm red-orange undertone, so it substitutes for Folk Tales without repainting risk. See the full Chocolate Velvet swatch →