Color spec
| Brand | Behr |
| Name | Velvet Rope |
| SKU | MQ5-58 |
| Hex | #37546E |
| RGB | 55, 84, 110 |
| HSL | 208°, 33%, 32% |
| LRV | 8 |
| Undertone | cool blue tone |
| Family | Blue |
About Behr Velvet Rope
At LRV 8, Velvet Rope is about as dark as paint gets — it reads near-black on a wall and reveals its character only in direct daylight or under warm bulbs. Its blue undertone is the part to watch: it gets picked up by whatever sits next to it, so test it against your trim, floor and the room's main light before committing. In rooms with little natural light it can feel heavy, so reserve it for spaces you want to feel enveloping.
Velvet Rope earns its keep as a statement: accent walls, a front door, cabinetry, a moody powder room, or exterior trim where you want sharp contrast. Blues calm a room, which makes them popular in bedrooms, bathrooms and home offices.
Closest matches by brand
16 brands within ΔE 5The closest matches per brand by ΔE2000, computed against each brand's full deck. Only colors within ΔE 5 (close enough to substitute on a wall) are shown — brands with no real match are left off. Tap any swatch for its full single-color spec; tap the brand title to browse all blue from that brand.
Sherwin-Williams
Benjamin Moore
Valspar
PPG / Glidden
Glidden
Dutch Boy
HGTV Home by Sherwin-Williams
Dunn-Edwards
Magnolia Home
Farrow & Ball
Diamond Vogel
Hirshfield's
Rodda
C2 Paint
Backdrop
Kompozit
Similar Behr colors
closest in the Behr deckThe nearest shades to Velvet Rope within Behr's own range, ranked by perceptual color distance — useful when you want the same look a touch lighter, darker, or warmer.
Coordinated palette
Generated by hue-rotating #37546E in HSL space. Pair Velvet Rope with one accent and one neutral — the swatches below are starting points, not final picks.
Accessibility (WCAG contrast)
WCAG 2.1: AA = 4.5:1 normal text · AA Large = 3:1 large text · AAA = 7:1 normal text.
Behr Velvet Rope Equivalents at Other Brands
Matching Velvet Rope from a different paint counter? Below is the single closest color in each major US deck and how close it really is. Remember that any paint store can also custom-tint Behr MQ5-58 directly — these equivalents are for when you'd rather stay inside one brand's own deck.
Sherwin-Williams Equivalent of Velvet Rope
Sherwin-Williams has no exact twin of Velvet Rope. The nearest is Endless Sea (SW 9150) at ΔE 3.93 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 9 vs 8). Compare large swatches before substituting. See the full Endless Sea swatch →
Benjamin Moore Equivalent of Velvet Rope
Benjamin Moore's nearest match is New York State of Mind (805), visually identical in normal room light (ΔE 1.71). It runs slightly lighter (LRV 11 vs 8) and carries a cool blue undertone, so it substitutes for Velvet Rope without repainting risk. See the full New York State of Mind swatch →
Valspar Equivalent of Velvet Rope
Valspar has no exact twin of Velvet Rope. The nearest is Deep Twilight Blue (4007-6C) at ΔE 4.55 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 8.6 vs 8). Compare large swatches before substituting. See the full Deep Twilight Blue swatch →
PPG / Glidden Equivalent of Velvet Rope
PPG / Glidden has no exact twin of Velvet Rope. The nearest is Regatta Bay (PPG1154-7) at ΔE 4.8 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 8 vs 8). Compare large swatches before substituting. See the full Regatta Bay swatch →
Glidden Equivalent of Velvet Rope
At Glidden, the closest color to Velvet Rope is Blue Lava (PPG1155-7) — very close at ΔE 2.54, though not an exact twin. It sits at the same lightness (LRV 7 vs 8) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Blue Lava swatch →
Dutch Boy Equivalent of Velvet Rope
At Dutch Boy, the closest color to Velvet Rope is Midnight Bliss (338-6DB) — very close at ΔE 3.28, though not an exact twin. It sits at the same lightness (LRV 8 vs 8) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full Midnight Bliss swatch →
HGTV Home by Sherwin-Williams Equivalent of Velvet Rope
HGTV Home by Sherwin-Williams has no exact twin of Velvet Rope. The nearest is Spectral Indigo (HGSW 3341) at ΔE 3.93 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 8 vs 8). Compare large swatches before substituting. See the full Spectral Indigo swatch →
Dunn-Edwards Equivalent of Velvet Rope
Dunn-Edwards's nearest match is Blue Earth (DE5853), visually identical in normal room light (ΔE 1.18). It sits at the same lightness (LRV 8 vs 8) and carries a cool blue undertone, so it substitutes for Velvet Rope without repainting risk. See the full Blue Earth swatch →
Magnolia Home Equivalent of Velvet Rope
Magnolia Home has no exact twin of Velvet Rope. The nearest is Silos District (JG-92) at ΔE 4.94 — close, but the difference shows next to trim and in side light. It sits at the same lightness (LRV 8 vs 8). Compare large swatches before substituting. See the full Silos District swatch →
Hirshfield's Equivalent of Velvet Rope
Hirshfield's's nearest match is Happy Tune (0648), visually identical in normal room light (ΔE 1.89). It runs slightly lighter (LRV 11 vs 8) and carries a cool blue undertone, so it substitutes for Velvet Rope without repainting risk. See the full Happy Tune swatch →
Rodda Equivalent of Velvet Rope
Rodda has no exact twin of Velvet Rope. The nearest is Stellar Feather (R077) at ΔE 3.59 — close, but the difference shows next to trim and in side light. It runs slightly lighter (LRV 10 vs 8). Compare large swatches before substituting. See the full Stellar Feather swatch →
Backdrop Equivalent of Velvet Rope
At Backdrop, the closest color to Velvet Rope is We Three Kings (BD-WK) — very close at ΔE 2.08, though not an exact twin. It sits at the same lightness (LRV 8 vs 8) and carries a cool blue undertone; sample both side by side if the room gets strong natural light. See the full We Three Kings swatch →
Kompozit Equivalent of Velvet Rope
Kompozit's nearest match is Happy Tune (0648), visually identical in normal room light (ΔE 1.89). It sits at the same lightness (LRV 9 vs 8) and carries a cool blue undertone, so it substitutes for Velvet Rope without repainting risk. See the full Happy Tune swatch →